Choukki Ausmane founded Ausmane Paris, a French fashion house, in 2018. The brand's philosophy is centered around inviting customers to embark on a journey, using high-quality natural materials while maintaining affordable prices. Ausmane Paris strives to discover beauty and rarity in all its forms, and to create a new space to share the most sacred moments while highlighting unique personalities. The brand's approach is rooted in hedonism, where the thrill of the present moment is embraced during every adventure and encounter. Their fragrances offer a sensory travel journal, filled with new discoveries and taking you to exotic destinations, such as the fragrant salons of Morocco and beyond.